Funny you should bring this up, Shane. I just got into this fascinating podcast:
www.afl.com.au/news/2019-03-27/listen-ne...tes-footballs-trends
While it is incredibly informative, has discussions that are data-driven, the insights suggest that (all) clubs use this kind of analysis to help make decisions, but that in-game changes in trends may have a smallish role to play in actually changing the outcome of a game. Statisticians and keepers of the data feed info to coaches, who generally have already seen or had a feel for the trend that is emerging. That is, the data is used to 'back up' what they see.
A few other points I got out of the first two episodes:
- each team trains its game plan over pre-season and gets feedback from the first six-or so games before actual tweaking may occur. In essence, most teams will 'play their own game' rather than just react to what is going on
- sometimes there's a clear disconnect between what the coach says to do and what happens in the heat of the moment with a player (for me, this came down to the last play of the Freo-Suns game: Hill 'bombed' it in to a pack, whereas a more prudent kick would have been to a target; in fact, you can see Taberner signal with his hands to keep the ball low into the forward line, whereas Sam Collins famously marked the incoming ball)
- data is everything these days, and the AFL leads comps around the world in using the data. Is this a good thing? I don't know, but to me, it represents that extra 1-3% improvement clubs are seeking over each other in a brutal comp like the AFL.
- Certainly, this focus on data is a _clear_ improvement over the casual fan who just says a team loses because they're not trying hard enough. I hear that enough at the footy to know it's complete nonsense.
- Finally, woe-betide the coach who doesn't use this type of data because they are the ones who will not only consistently lose, but won't have the back up of a data driven approach to explain the losses.
So, is this data-driven trend a good thing? It's kind of a moot point, because all clubs are doing it, and without it, then that's at least something a Board can point to - that coaches aren't using this approach - to explain why a team consistently loses.