It is incredibly poor by the Freo admin. Those on the sporting side of the enterprise constantly talk about due diligence, yet the business side didn't bother scouting the stadium to see which seats had restricted views, meaning members (including me) who spent way too long on the virtual venue finding what they thought we the best seats, actually had the worst, and had to go back to the end of the queue.
Now it seems that long-term members who had a better eye for value than the club are being punished for it.
There was an easy fix to reclassification, which is to sell new seats in the affected areas at the new price, but grandfather in the old category for those who were better at identifying value than the club. Instead the club is displacing the people who are probably the most long-term and savvy Freo supporters. It's appalling customer service.
I've mentioned this before, but when the Perth Wildcats moved from Challenge to Perth Arena, existing fans got their equivalent seats at the new fancy digs at their existing price - even though those same seats at Perth Arena were much more expensive. It was the Wildcats way of saying thanks to their existing fans. That's how to treat a membership base.
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