Good article. The jingoistic matey bulldust reflects wider Australian arrogance, reasserting what fair dinkum bulldust jingoistic matey blokes likes to peddle when they're half-cut jibber-jabbering to their jingoistically matey mates while watching the cricket. The sort of crap and arrogance represented yelling stuff out of an open car window at someone from somewhere else or who looks different from Slats standing at a bus-stop minding their own business.
In short, they're catering for Toilet fans. No doubt about it.